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2004: The Year of the Boob

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7. Kissability Presidential Polling
Last summer, when Democratic presidential candidate John Kerry invited John Edwards to be his running mate, he quipped "We've got better vision, better ideas … a better sense of what's happening to America. And we've got better hair."

Not so fast, senator. A poll by the Wahl Clipper Company, conducted by Opinion Research Corp., found that 51 percent of Americans actually preferred Bush's hair to his rival's. (Edwards, however, handily beat our follicle-challenged vice president.)

In the era of relentless polling, Americans got bombarded this year with statistical information on such burning questions as, "Which candidate is more kissable?" and "Which presidential hopeful is more fun at the bar?" In many cases, the same pollsters working for politicians were also working for consumer products companies, turning politics into the ultimate brand marketing.

Close-Up toothpaste actually hired the Gallup Organization to interview more than 1,000 people to nail down the kissability factor. Kerry narrowly won the presidential puckering contest 43 percent to 41 percent, yet somehow lost the election. [Full Story]

8. The Infidelity Industry Turns Cheating Into Big Business
Cheating on your spouse is always immoral, sometimes illegal, and if that doesn't matter, a wide range of Web sites are ready to help you play around.

Are you married and looking for a one-night stand? Web sites like "" which boasts the slogan, "When Monogamy Becomes Monotony" and are among the new dating services for married people who cheat.

The ease of the Internet is one reason women are quickly catching up to men in the arena of extramarital affairs, according to an article in Newsweek earlier this year, which quoted statistics that suggest 30 percent to 40 percent of wives are unfaithful, compared to 50 percent of husbands.

Even if you just need an alibi to explain where you were last night, there are companies willing to send flowers to your mistresses or provide liar-for-hire services, such as an invitation to a bogus convention so you'll have time to play around on your spouse. [Full Story]

9. It's Your Call: Cell Phone Says You've Got Bad Breath
Of all the new products in development, here's my favorite: German telecommunications giant Siemens announced that it was developing a cell phone with a tiny sensor that would alert users if they've got bad breath.

"It examines the air in the immediate vicinity for anything from bad breath and alcohol to atmospheric gas levels," a company spokeswoman said. "Some people take smelling good rather seriously."

It's unclear how soon you'll be able to simultaneously check your voice mail and your breath. Let's just hope Siemens equips its new cell phone with a Tic Tac dispenser. [Full Story]

10. Future of Fortune Telling
Talk about predictable news: In August, with National Psychic Week approaching, the Wolf Files asked several top psychics about the fate of their own profession, and, as you may have predicted, fortune tellers see great things in their own future.

TV psychic Sylvia Browne predicted that psychics would one day serve as Earth's emissaries to visiting extraterrestrials, allowing humans to speak with space aliens.

"It's abundantly clear that we already have extraterrestrials living among us, and people are stepping forward who can communicate with them," Browne, 68, told the Wolf Files.

"We shouldn't be scared of ETs. If they wanted to destroy us, they would have a long time ago."

In the next 25 years, Browne sees a world where robot-servants will become everyday appliances. Doors will lock at the blink of an eye, and we'll take trips to the moon to meet with advanced life forms from other planets.

Other clairvoyants predicted that they would soon be reading DNA just as they read palms. Still others are trying to form a psychic news cable network, so that TV viewers can watch tomorrow's news today.

Florida psychic Jill Dahne predicted that Bush would be re-elected and that a psychic would one day be appointed to a cabinet level position, something like Secretary of Foresight.

Bush has since made several changes to his cabinet, but that move, apparently, has yet to be announced. Just remember, you heard it hear first. [Full Story]

Buck Wolf is entertainment producer at The Wolf Files is published Tuesdays.